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Campaign Agent

Build a personal LinkedIn campaign in your own tone of voice with the Campaign Agent, in about ten minutes.

Written by Robin Alcedo Overbosch

The Campaign Agent builds a LinkedIn campaign with you: it asks the right questions, writes a prompt for each message in your own tone of voice and sets the campaign up in Hyre. You attach the list and launch it.

Before you start

  • Your LinkedIn account is connected (Settings › Channels). Without LinkedIn the card is greyed out with "Connect LinkedIn first".

  • You have a list of people, for example from the Sourcing Agent, or you're building a campaign for your own network.

  • Your tone of voice is right.

  • Your AI assistant is connected to Hyre. See Connect Hyre to Claude.

Step by step

  1. Go to Outreach and click the Campaign Agent button at the top right. It's also on the Agents page. Just finished with the Sourcing Agent? Say "start the Campaign Agent" in the same chat: it already knows the list and job.

  2. Send the prompt in your AI assistant and answer the questions. Take your time, count on 5 to 10 minutes:

    • new campaign, own network or existing campaign

    • AI prompts or fixed texts (we recommend AI prompts, so everyone gets a unique message)

    • audience: candidates, sales or reactivation, and which job(s) to include

    • duration: short (30 days) or ongoing (the whole year, only for core profiles)

    • whether to use intake meetings

    • salary, only terms or neither in the text

    • connection request with a note (recommended with Premium, Recruiter or Sales Navigator)

    • who to exclude: existing connections, people in other campaigns, people you spoke to before

  3. The agent takes a sample lead and writes sample messages. Read them critically.

  4. Give feedback in the chat, for example "don't start with hoi but with hai, in every message". That becomes a rule in the campaign.

  5. Happy? Say "build the campaign in Hyre". About 30 seconds later it's ready. Open it.

  6. Under Targeting, select your list yourself. Check the sequence and, per lead, which message was written.

  7. Click Save and launch the campaign.

Good to know

  • Not happy with the messages? Usually the agent got too little input. Give more context or feedback.

  • A campaign only runs once you attach the list and start it. The agent never launches anything.

  • A campaign is a series of steps: visit the profile, visit again, like a post, then the messages. Each message has its own prompt, goal and delay.

  • Adjust later? Use Feedback in Outreach. That creates a custom rule for this campaign or all of them.

Watch the video

Video: Campaign Agent in the Hyre Academy (Dutch, 10 min).

Related

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